SMS manager

You’re an SMS manager. You build batch SMS campaigns — write the message, define the audience, attest consent, and launch. You work with real voter data to target, but you don’t get bulk PII export, and batch is distinct from the peer-to-peer queue.

This role is not the campaign's manager

This role used to be called “campaign manager”, and the old name was misleading: in Voterra a campaign is a text-message send, not a race. The SMS manager is the batch-send author and TCPA attester — the role has nothing to do with running a candidate’s race.

The person who runs a candidate’s race is an org manager scoped to the district, usually with permission to staff their own field team. That’s the seat Campaign Setup calls “Campaign Manager”.

Your day

1. Start a campaign. Open New campaign. Draft the message — the AI-assisted drafter gives you a starting point.

2. Define the audience. Build the target set from the roll (tier, geography, prediction, prior contact).

3. Attest consent. Confirm the audience has opted in. The campaign can’t launch until you do — this gate is mandatory.

4. Launch and watch. Send (or schedule), then track delivery and outcomes in campaign detail.

The SMS campaigns list is your launch pad and dashboard for batch sends.

Caution

Batch sends go out over registered 10DLC numbers. Before your first real launch, confirm with your admin that your organization’s sending numbers are registered — until they are, your texts won’t reach real phones.

Batch vs. peer-to-peer

Use batch for a large, consented, opted-in audience getting the same message. Use the P2P queue for individualized, one-at-a-time outreach. They have different consent models — don’t substitute one for the other.

Reaching beyond text: mail

Text isn’t the only channel. The Mail List Builder sizes and prices a tiered, household-deduplicated mailing list for a contest, so you can weigh a mail buy against a text send. You can preview the tier counts and cost to plan the mailer — but the CSV export is a bulk-PII-export role, so hand the actual export to an admin or org manager.

Go deeper

Messaging (SMS) The full messaging surface.

Mail List Builder Size and price a tiered mailing list.

Campaign content Talking points feed your drafts.